Home staging is the art of preparing a home for sale. Today, many homeowners are familiar with the concept of home staging, thanks to reality television. Like photography, home staging is about selling ideas and potential. A home has to say something about the type of person who would own it, and home staging professionals are experts at knowing how to create that feeling. It also helps you aim to improve the flow of your home, to eliminate clutter, and to make your home appear bigger and brighter.
It is not uncommon today to have professionals from the home staging and real estate industries work together; with some agents now including a home staging consultation as part of their services. A professional home stager is an expert in the art of preparing homes for sale. And, because most buyers now begin their home searches online, having your home staged appropriately can be crucial toward that first step of attracting an interested buyer and often more likely to get a walk-through.
The concept behind staging a home for sale is to help present the property in its best light, figuratively and literally. Even simple, inexpensive staging can result in big bumps to your sale price such as:
Painting: New paint can mask home odors while insanely brightening a room.
Carpeting: New carpet (even low-grade carpet) can make a room look clean and inviting.
Decluttering: Removing “junk” from rooms, closets, and cupboards adds immediate appeal and gives the illusion of more space.
Minor repairs: Make repairs or replace items in your home which are broken, worn out, or in obvious need of an update.
Remember: A home buyer will look at the little things in your home and, if those items are neglected, the buyer will wonder what else needs TLC.
Although professional staging may be inconvenient to your daily routine and can be unsettling to watch your life rearranged to suit the tastes of others, it is only temporary. But if selling your home in the shortest amount of time and for the most money is your goal, keep potential buyers as your focus.